February 28, 2006
In defining the purpose for a campaign, leaders should look for guidance in the organization's values and mission. A campaign is rarely about the money ... it's about the vision of the nonprofit's leaders and their ability to share that vision for the future with others.
The first step in the process of sharing that vision is to create a compelling case for support. This important document should answer vision questions - what, when, where, why, how - and represent the consensus of the leaders who have fulfilled their responsibility to dream of a better future for the organization's clients. It should describe the details of the vision in a manner that inspires constituents and prospective constituents to commit to the project.
A stronger and more compelling case can be made after the leadership has first demonstrated a personal commitment of time and treasure to the dream, and then seeks to share ownership with others of like mind. The successful campaign that results from this approach is a vision-driven campaign.
As our Chairman and CEO Bob Hartsook says, "No one wants to give money away; but people do want to change the lives of others." Changing lives is the primary responsibility of nonprofit leaders and their organizations. If, after the politics and rhetoric, lives have been changed for the better, the leadership and organization are deemed a success.
Oftentimes in the for-profit world, success is measured by money. In the nonprofit world, success is measured by a better tomorrow through visionary leaders who embrace the opportunity to engage their constituency and share a vision.
- Jerry Clevenger, CFRE, Vice President (Sarasota, Fla.) jerry@hartsookcompanies.comIn this issue: More than $644 million in new or recent gifts, including seven of $1 million or greater.
• Montana State University - Billings announced in January that it entered the final year of its five-year, $21 million campaign. Commitments to date stand at $21.5 million. According to Campaign Chair Bruce Parker and Foundation CEO Marilynn Miller, the "People, Pride & Promise" capital campaign, MSU-B's first comprehensive multi-million dollar campaign, will reach $22 million in gifts and pledges by the end of the month. - Robert G. Swanson, President (Wichita)
• Faith Mission (Elkhart, Ind.) has crossed the $1-million threshold. Gifts and pledges in this four-month-old campaign total nearly $1.2 million on a goal of $4.9 million to expand facilities and capacity. Congratulations to Campaign Chair Terry McKay and his cabinet members, Faith Mission Executive Director Tobe Swihart and Director of Development Mike Perez. - Ron Fredman, APR, Senior Vice President (Kansas City)
• Kansas State University (Manhattan) received a $1 million lead gift to the "Beyond the Arch" campaign for the Marianna Kistler Beach Museum of Art from Ross and Marianna Beach (Lawrence, Kan.). In 1991, as a 50th wedding anniversary tribute, Ross Beach made the $2 million lead gift that led to the naming of the museum. Marianna Beach is a member of the KSU Foundation Board of Trustees. The Beaches are honorary chairpersons for the "Changing Lives" campaign, a comprehensive $500 million campaign for K-State. - Robert F. Hartsook, JD, EdD, Chairman and CEO (Wrightsville Beach, N.C.)
• After winning gold and silver medals in speed skating at the Winter Olympics, Joey Cheek (Greensboro, N.C.) announced he was donating the $40,000 bonus he would receive from the U.S. Olympic Committee to Right to Play (Toronto, Ontario), a humanitarian organization that uses sports to help disadvantaged children. U.S. businesses, inspired by his example, have contributed an additional $300,000. Donations by other international Winter Olympians have been made to Right to Play as well. - King County Journal
• Lithuania Christian College (Klaipeda, Lithuania) enjoyed a very successful "Transformations" campaign retreat last weekend in Santa Barbara, Calif. The U.S. volunteer Campaign Leadership Team gathered to finalize a goal of $25 million for the "Transformations" campaign with nearly $13 million committed thus far. The weekend was highlighted with evening events hosted by Russ and June Michealsen (Santa Barbara) and Kim and Donna Richards (Santa Barbara). More events will be planned throughout the U.S. in future months. - Vern Henricks, Senior Vice President (Wichita)
• TLC for Children and Families' (Olathe, Kan.) "Bringing Our Children Home" campaign continues to move forward with success. With commitments of more than $5.8 million toward its $8.15 million goal, the campaign recently received the following gifts, among others: $50,000 from DST Systems (Kansas City, Mo.); $25,000 from Lockton Companies (Kansas City, Mo.); $25,000 from Joe and Laura Campbell; and $25,000 from an anonymous donor. Last October the campaign received a $1,130,204 challenge grant from the J.E. and L.E. Mabee Foundation (Tulsa, Okla.). Congratulations to Campaign Honorary Co-Chairs The Honorable Peggy and Terry Dunn; Campaign Co-Chairs The Honorable Barbara Allen and Jon Stewart, President and CEO of Metcalf Bank; Bob Drummond, EdD, President and CEO; and Vice President for Grant Administration and Endowment Development Tim Keeton. - Matthew J. Beem, CFRE, MPA, President (Kansas City)
• The Jim Joseph Foundation (San Francisco, Calif.) received a $500 million bequest from the estate of its founder, a West Coast real estate investor and developer. The bequest will transform the foundation into one of the largest Jewish philanthropies in the country. The organization plans to direct about $25 million a year toward causes and programs for Jewish youth. Mr. Joseph felt that developing programs for youth and children would strengthen the Jewish community in the U.S. - New York Times
• Girl Scouts of Mid-Continent Council (Kansas City, Mo.) has raised more than $7.5 million for its capital campaign to expand and renovate five camp properties: "Camp. Where Girls Grow Strong." When the council reaches its overall campaign goal of $10.085 million it also will have met a $750,000 challenge from the Kresge Foundation (Troy, Mich.). Congratulations to Campaign Co-Chairs Cathy Lewis and Joan Ruff, Council CEO Karen McGuigan, and Director of Development Marcia Greig. - Ron Fredman
• The $3 million "Intensive Caring" campaign to build a Neonatal Intensive Care Unit (NICU) at the Truman Medical Center Lakewood campus (Lee's Summit, Mo.) is intensifying! In January, the TMC Lakewood Auxiliary presented an $80,000 check along with a pledge for an additional $100,000 in 2006 for the NICU. Physician gifts totaling $60,000 also were received in February. Many thanks to the auxiliary and the physicians for their generous gifts that will provide "intensive caring" for these beautiful little miracles! - Matt Beem
• New Mexico donors helped the United Way of Central New Mexico (Albuquerque) achieve record-breaking growth in its 2005 fundraising campaign - for the second year in a row. The Albuquerque-based nonprofit recorded a year-to-year percentage increase of 18 percent over 2004's results, while raising the most money ever, $17.7 million, in its local history. And it's the second consecutive year the local United Way of America affiliate has achieved such growth. The 2004 fundraising campaign generated a nearly 21 percent increase in contributions from the previous year. As a comparison, the top 30 United Ways in the nation saw an average 3.1 percent increase in their annual fundraising campaigns last year. - New Mexico Business Weekly
• The Salvation Army, Kansas and Western Missouri Division (Kansas City, Mo.) received a gift of $400,000 in home heating assistance funds from the ONEOK Foundation (Tulsa, Okla.). In total, ONEOK allocated $1 million in home heating assistance funds to The Salvation Army, their community partner, for low-income and fixed-income residents in Kansas, Oklahoma and Texas. - Bob Hartsook
• Missouri State University (Springfield, Mo.) has received a $25 million commitment from hotel developer and MSU alumnus John Q. Hammons (Springfield). The gift, by far the largest single gift ever made to the university and its foundation, will be used to construct the JQH Arena. The arena will contain a minimum of 12,000 chair-back seats, 20 private boxes, a private club and other amenities. Over the past 50 years, Mr. Hammons has donated more than $100 million to the city of Springfield and other organizations. - Missouri State University
• "Step Up For Claremont," a public-private partnership to raise funds for a new community center in Claremont, N.H., continues to build its Campaign Cabinet. Recently joining the Cabinet were Tawnya Courtemanche of Laconia Savings Bank (Laconia, N.H.) and Jeff Goff of Ledyard National Bank (Hanover, N.H.). Best of luck to Campaign Chair Jim Feleen, Honorary Chair Candy Crawford, Director of Claremont Parks and Recreation Scott Hausler and their entire team. - Ron Fredman
• Camp Wood YMCA (Elmdale, Kan.), the only extended-stay YMCA camp in Kansas, has reached $3.9 million in it "Great Kids, Great Futures" campaign. This spring new cabins and a new sewer system will be completed as part of the comprehensive campaign for the 90-year-old Flint Hills camp. They have already completed the construction of a horse pavilion, health center, bathhouse, outdoor amphitheater and ropes courses. The campaign's final project is the construction of a new dining/activity lodge overlooking the lake. During the camp's existence more than 125,000 campers from across Kansas and adjacent states have attended. - Robert G. Swanson
• Baylor College of Medicine (Houston, Texas) announced the receipt of a $100 million gift from energy entrepreneur Dan L. Duncan (Houston), a member of the college's Board of Trustees. The gift, one of the largest in Texas philanthropic history, will create an integrated cancer research, education and patient treatment center to be called the Dan L. Duncan Cancer Center. In addition to this gift, the Duncan family has donated $37 million to BCM over the past two years. Duncan is a 73-year-old prostate cancer survivor. - Houston Chronicle
• The Port Authority of Kansas City held their second round of public meetings this month on the Urban Village project. Representatives from Atelier Dreiseitl (Uberlingen, Germany), renowned water landscape architects, were on hand to share their vision. Their presentation illustrated the myriad ways water, land and buildings can integrate and interrelate. A third round of public meetings will be held in March. - Teresa Stohs, MS, Vice President (Kansas City)
• The Penn State Interfraternity Council/Panhellenic Dance Marathon (University Park) set another record during their annual event: $4,214,748.18. In 2005 Thon raised $4.1 million and in 2004, $3.5 million. Since its inception in the early 1970s, the student-run philanthropy has generated more than $30 million to help children with cancer. It's a primary financial supporter of the Four Diamonds Fund (Hershey, Pa.), which assists children who are treated at Penn State Children's Hospital (Hershey). - Penn State Live
• The Kansas Food Bank (Wichita) broke ground on its new warehouse facility on Feb. 23. The new facility serves 86 of the 105 counties in Kansas. The "Blueprint for Hunger" campaign has secured nearly $5.8 million towards its comprehensive campaign goal. The new facility will be dedicated as the Cargill Cares Complex. Cargill of Wichita provided the lead donation for the project. "We work not just to feed people," says Campaign Chair Don Meriegerd, "we work to provide hope and opportunity for those who need to return themselves and their families back into the workforce and their communities." The Kansas Food Bank was founded in 1984 when local aviation industry executives and others wanted to help thousands of displaced workers released during a downturn in the aviation industry. More than 4.5 million pounds of food was distributed last year to more than 400 nonprofit agencies. - Robert G. Swanson
• CareLink (North Little Rock, Ark.), a program for senior adults, is making strong progress on its capital campaign. A number of individuals recently have agreed to serve in campaign leadership roles: Dr. Charles Hathaway, Chancellor Emeritus of the University of Arkansas - Little Rock and Alfred Williams, Senior Vice President of Ramsey, Krug, Farrell and Lensing, a regional insurance brokerage, have agreed to serve as campaign co-chairs. Dr. Betty Hathaway, Professor of Education at the University of Arkansas - Little Rock; Jerry Damerow, head of University of Arkansas Medical School Arkansas Bio Ventures; Sherri Damerow; Edwina Wilson and Jerry Wilson, owner of the regional Dale Carnegie franchise, are on the Campaign Cabinet. Congratulations to CEO Elaine Eubank and Vice President of Development Ann Leek on the campaign's progress. - Matt Beem
• Fifteen Kansas counties and cities will share a total of $3,759,985 in federal grants for a variety of community improvement projects. The funding comes from the national Community Development Block Grant (CDBG) program and will be matched by $6,319,830 in local funds. The CDBG program provides federal funds to local governments for the development of viable communities by addressing their housing, public facilities and economic development needs. To be awarded funds, government units must meet at least one of three program objectives: benefit low- and moderate-income persons, prevent or eliminate slums and blight, or resolve an urgent need where local resources are not available to do so. The department has distributed more than $151 million in federal CDBG funds since 1998, with revolving funds bringing the total to more than $181 million. - Kansas Department of Commerce
• The Charles Stewart Mott Foundation (Flint, Mich.) awarded two grants totaling $1.2 million to address long- and short-term problems within the domestic automotive industry and their consequences for the state's economy. The Center for Automotive Research (Ann Arbor, Mich.) will receive $900,000 for its Program for Automotive Renaissance, which creates new business models designed to make U.S. auto makers more competitive in the global economy and increase their level of cooperation and collaboration with each other. The National Employment Law Project (New York City) will receive a two-year $300,000 grant in support of its efforts to increase participation of dislocated Michigan auto workers in retraining programs offered through the federally funded Trade Adjustment Assistance program. - Philanthropy News Digest
• Chadron State Foundation (Chadron, Neb.) received a $450,000 distribution from the settlement of the Bill and Frances Lindeken Estate. A second gift exceeding $500,000 is anticipated when the sale of the land located northeast of Chadron is finalized in one to three years. The total gift of nearly $1 million will be the largest ever received by the foundation. The funds have been designated to be used toward scholarships for students with majors or minors in the fine arts and humanities. The initial scholarships are scheduled to be awarded in the fall of 2007. Mr. Lindeken received the college's Distinguished Service Award in 1990 and the Chadron Area Chamber of Commerce's highest honor, the Magic Key Award, in 1998. Other beneficiaries of the Lindekens' success and generosity are the Grand Island Catholic Diocese, receiving a gift identical to the contribution being made to Chadron State Foundation, and St. Patrick's Catholic Church (Chadron), which will receive a smaller gift. - Chadron State Foundation
• Chamber Music at St. Peter's (Charlotte, N.C.), a free monthly classical-music concert series presented September through May, received a $100,000 gift from Frank and Kathy Bragg (Charlotte). The gift will be used to start the Alan Black Endowment Fund. Mr. Black is the series' founder and the principal cellist with the Charlotte Symphony. Frank Bragg is chairman of Bragg Financial Advisors (Charlotte) and co-founder of Right Moves for Youth (Charlotte), which aids disadvantaged young people. Mr. Bragg and his company have supported an array of other charitable groups. - The Charlotte Observer
• This quarter the Virginia G. Piper Charitable Trust (Phoenix) announced grants totaling nearly $7 million to 18 organizations. Among the organizations awarded grants: Boys & Girls Clubs of Greater Scottsdale, $2 million; Girl Scouts Cactus-Pine Council (Phoenix), $1.1 million; Phoenix Children's Hospital Foundation, $1 million; Childsplay (Tempe, Ariz.), $500,000; and Southwest Human Development (Phoenix) for the Birth to Five Helpline, $400,000. In the past five years, Piper has awarded more than $140 million to Phoenix area nonprofits. - The Arizona Republic
• Marillac Center for Children (Overland Park, Kan.) welcomes a new member to their development department, Jennifer Siukola, Manager of Public Relations and Donor Services.
• Congratulations to Executive Director Hilliard Harper and Young Audiences San Diego on the unveiling of its new web site: www.yasd.org.
• Dr. Ron Sexton, Chancellor of Montana State University - Billings since 1994, received the Distinguished Leadership Award from the Council for Advancement and Support of Education - District VIII during their annual convention held in Vancouver, British Columbia. District VIII is comprised of the Pacific Northwest and Western Canada. Sexton was lauded for his advocacy and leadership in the creation of the MSU-B College of Allied Health, expansion of the university's College of Technology, and major investments in the College of Business, College of Professional Studies and Life Long Learning. The university's "People, Pride & Promise" comprehensive campaign, MSU-B's first multi-million dollar campaign, was also highlighted as part of the award presentation. Said Sexton, "The brightest star in the future of MSU-B lies in the strength of the private- and public-sector leaders in the Billings community who generously give of their time, resources and expertise to encourage and ensure the growth of higher education."
• In August 2005 Hartsook Companies, Inc. became an employee-owned company. Pursuant to the change, an Employee Ownership Council was created to represent the employee-owners of the firm. The council, which reports directly to the CEO, is designed to engage more employees in the decision-making and leadership structure of the company. Two members of the five-member council are elected by the employees and three members are appointed by the Leadership Council. Congratulations to the members of the 2006 Employee Ownership Council: Jennifer Aday, MS, Vice President; Emily Aldrich Barbour, Senior Vice President; Annette Lough, Vice President of Client Services; Susan Schneweis, Executive Vice President; and Ron Fredman, APR, Senior Vice President, who will serve as Chairman of the council.
"Building Hope" is one in a series of success stories from the ASR Philanthropic Publishing Reference Collection. This four-page, full-color presentation highlights the successful completion of the $3.5 million capital campaign of YWCA Cass Clay (Fargo, N.D.). Through highs and lows, the dedicated volunteers, Board and leadership of YWCA Cass Clay persevered in raising funds to construct a new emergency shelter for women and children. This endeavor taught them the importance of sharing their story, building relationships and never accepting 'no' as the final answer to a solicitation.
If you would like a free copy (or a list of all Success Stories from the ASR Reference Collection), contact Erika Turner, erika@hartsookcompanies.com, or follow this link http://www.ASRpublishing.com.
"We introduced our capital campaign to all staff with a play produced by volunteers from throughout our organization. It spoofed the TV show "Gilligan's Island" (complete with our "actors" faces popping up instead of the real Gilligan, Skipper and the rest at the beginning of a clip from the TV show). It was fully scripted and costumed, and served as a fun entrée to the campaign. Near the end, two employees spoke from their heart about the importance of the campaign and encouraged involvement." - Tim M. Ipema, Unity (Unity Village, Mo.)
If you are interested in Best Practices, check out these additional resources from Hartsook Companies:
• "Reality Fundraising: Proven, Practical Ideas for the Enlightened Fundraiser" by Bob Hartsook (2005, ASR Philanthropic Publishing). The book features great ideas, insights and lessons learned through hundreds of best practices from nonprofit professionals nationwide. To order the book, follow this link http://www.ASRpublishing.com
• "Best Practices Coast to CoastSM," a compilation of best practices from every state in the union
• "Another Two Dozen Best PracticesSM," a special edition featuring suggestions from 24 Hartsook Companies consultants
• "Hartsook Best Practices CollectionSM," our original collection of 250 best practices and great ideas
For a free copy of any or all of the "Best Practices" collections, please email Erika Turner, erika@hartsookcompanies.com, or visit our web site at http://www.hartsookcompanies.com/bestpractices2.shtml. We also invite you to contribute your own best practice by emailing Tami Druzba, tami@hartsookcompanies.com
Hartsook consultants are available to speak to your organization on a variety of topics. Visit the Speakers page of our web site at http://www.hartsookcompanies.com to read more or email Tami Druzba at tami@hartsookcompanies.com
• Emily Aldrich Barbour, Senior Vice President (Raleigh. N.C.), presented "The Case for the Case for Support" to a Fund Development Class on the campus of North Carolina State University in Raleigh on Feb. 1. On April 24, Emily will present "Building a Powerful Brand" during the United Way of Florida Statewide Conference in Orlando.
• Teresa Stohs presented "It's Not Personal: Working with Family and Friends" to the Central Exchange on Feb. 8 in Kansas City.
• Jerry Clevenger will present "Cultivation: The Foundation to Campaign Success" to the Rural Community Development Council on March 15 in Colby, Kan.
• Ron Fredman will present "The Case for the Case for Support" during the APF International Conference on Philanthropy in Atlanta on April 2. On April 4, he will present "Fundraising is 'Friend' Raising" during the New England Park & Recreation Training Institute in Newport, R.I. On April 20, Ron will present "In Control. Out of Crisis." and "Building a Powerful Brand" to the Arkansas Chapter of AFP in Little Rock.
• Norma Murphy, Senior Vice President (Kansas City), will present "Grantsmanship: The Groundwork and Stewardship" on April 25, and "Transformational Gifts: Who Gives Them and Who Gets Them" on April 26 during the United Way of Florida Statewide Conference in Orlando.
• Matt Beem will deliver the keynote address, "The Next Generation Campaign," during a conference of nonprofit organizations from western Louisiana on April 25 in Shreveport.
• Bob Hartsook will present "New Trends in Effective Fundraising" during the Central Region Food Bank Training Day in Kansas City on April 27.
So far in 2006, Hartsook Companies is serving 102 contracts on behalf of clients in 66 cities in 17 states and the nation of Lithuania with Campaign Assessments, Development Operation Reviews and ongoing campaigns. Recent new clients and contract extensions are listed below representing 27 organizations in 24 cities in nine states and the nation of Kenya.
• American Red Cross Leavenworth County Chapter (Leavenworth, Kan.)
• America's Second Harvest of Greater St. Joseph (St. Joseph, Mo.)
• Catholic Charities of the Archdiocese of Omaha, Inc. (Omaha, Neb.)
• Chadron State Foundation (Chadron, Neb.)
• Chase County Courthouse Preservation Committee (Strong City, Kan.)
• DeLaSalle Education Center (Kansas City, Mo.)
• Faith Mission of Elkhart (Elkhart, Ind.)
• Family Life Center, Inc. (Riverton, Kan.)
• Friends of the Des Moines Botanical Center (Des Moines, Iowa)
• Girl Scouts Great Plains Council (Omaha, Neb.)
• Helen Woodward Animal Center (Rancho Santa Fe, Calif.)
• Home Health and Hospice Care, Inc. (Goldsboro, N.C.)
• International Association for Jazz Education (Manhattan, Kan.)
• Missouri State Fair Foundation (Sedalia, Mo.)
• Montana State University-Bozeman Foundation (Bozeman, Mont.)
• Nebraska State College System (Lincoln, Neb.)
• Peru State College (Peru, Neb.)
• TEC Educational and Development Foundation (Nairobi, Kenya)
• The Danish Immigrant Museum (Elk Horn, Iowa)
• The Salvation Army Fox Cities (Appleton, Wisc.)
• TLC for Children and Families, Inc. (Olathe, Kan.)
• Truman Heartland Community Foundation (Independence, Mo.)
• Truman Medical Center Charitable Foundation (Kansas City, Mo.)
• United Way of Elkhart County (Elkhart, Ind.)
• Wayne State College Foundation (Wayne, Neb.)
• Wentworth Military Academy (Lexington, Mo.)
• Youth Volunteer Corps of America (Shawnee Mission, Kan.)
e-Hartsook on Philanthropy covers news of client successes and advancements in philanthropy, connecting with more than 10,000 persons monthly. We welcome your contributions. Please send brief news of success or good ideas you'd like to share to Tami Druzba, tami@hartsookcompanies.com, by the first of each month.
If you'd like a free subscription to e-Hartsook on Philanthropy - or its companion publication, the free, bi-weekly Strategies for Success - visit our web site at http://www.hartsookcompanies.com/subscribe.shtml or contact Erika Turner, erika@hartsookcompanies.com. You also can reach her at 316.630.9992.
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