Today, successful fundraising is not simply raising money. Real fundraising success means reaching your full potential. Any organization can attract support. But Hartsook clients are raising the most money. Success Stories
Hartsook is a leader in the fundraising profession, with the only named, endowed chair in fundraising in the world – the Robert F. Hartsook Chair in Fundraising at Indiana University, Hartsook Institutes for Fundraising, and the Hartsook Centre for Sustainable Philanthropy.
Smart. Superior. Strategies.
Your nonprofit organization can raise more money. Over $390 billion was given away last year. Expert, committed and research-based fundraising counsel and management help Hartsook clients get their share. Advancing fundraising for your organization is our mission – so you can advance your mission. Hartsook has raised $231 billion and counting for a wide variety of nonprofits – 6,000 worldwide. Contact us now to see how we can help you reach your full potential.
January 17, 2018
You Might Be the Roadblock if…
The first of the year is a time many fundraisers want to “get their shop in order.” While you’re reviewing your processes, staff and final results from last year, you might be wondering why you didn’t raise as much money last year as you hoped. You have a great organization with a great mission: why don’t people give more?
Before you start digging and analyzing, start with asking yourself: Am I doing all I can do to lead this organization to fundraising success?
You might be the roadblock to success if you do one or more of the following.
Defend the way you like to do things.
If you spend time talking about how you like something done – or if you use that phrase from time to time – you might be the roadblock. “Liking” something is not a reason to do it. To raise more money this year, use research, evidence, and strategy. If you don’t have a baseline for fundraising success, come up with one this year. At any given time, be able to answer why you are doing something a particular way. And don’t say because you like it.
Complain about lack of board (or other) engagement.
Start by understanding this truth: lack of fundraising success if not your board’s fault. They came to the table wanting to make a difference. What happened to that desire? Chances are, it’s still there – even if dormant. Wake up the fundraising leader in each member of your team, knowing that each person may have a different role to play.
Get angry that people don’t give.
People are giving to organizations all the time. The organizations that receive money are not necessarily those with the best mission or the ones that have the most money to spend on fundraising. By and large, the ones that raise the most spend more time earning their donors’ confidence and trust. Don’t get angry. Get busy.
This year, you will either move right into the roadblock time and time again, or you will remove it and get closer to your goal. Sometimes, the answer is right in front of your nose – if you look in a mirror. There, you may find the barrier – and the answer – to your fundraising success.
Next stops on the road to achieving Hartsook’s mission of growing philanthropy by 25 percent in the next 20 years:
March 21-23, 2018
NSFA National Conference
May 23-25, 2018
Boy Scouts of America Annual Meeting
July 18-19, 2018
2018 Virginia Fund Raising Institute Conference
Lead Sponsor: Hartsook
August 29-31, 2018
Boy Scouts of America Top Hands
Resources for Smart Fundraising Available on Kindle
Keep up to date on the latest fundraising trends with the Kindle ASR Media collection:
- Reality Fundraising – Ideas, insights and lessons learned through hundreds of best practices from nonprofit professionals nationwide by Bob Hartsook
- Fundraising Leadership – The definitive source for empowering board members to become pro-active fundraising leaders by Karin L. Cox
- Getting Your Ducks in a Row – A tool box of strategies for effective campaign fundraising by Bob Hartsook
- Million Dollar Gifts – Real-life stories of million-dollar gifts that will amaze and inspire your fundraising by Bob Hartsook
- Closing that Gift – “29 secrets” to closing a gift and avoiding the top 10 solicitation mistakes by Bob Hartsook
- Performance-Driven Fundraising – Handy, yet entertaining reference tool for new and seasoned fundraisers by Matthew J. Beem
- Nobody Wants to Give Money Away! – Stories, humor and more than two decades of fundraising experience in which Bob explores the nine fundraising truths essential to success by Bob Hartsook
- On The Money! – An enlightening collection of success stories and lessons learned from nonprofit fundraising campaigns nationwide by Bob Hartsook
- $231 Billion Raised and Counting – by Bob Hartsook, Matthew J. Beem, Karin Cox and over a dozen Hartsook consultants and clients. Hartsook shares stories and “Strategies for Success” that will educate and inspire
Book Deal of the Month
Hartsook has pushed and challenged the status quo, and nobody in the world has had a greater impact on the fundraising profession than Bob Hartsook. The strategies shared in $231 Billion Raised and Counting are the culmination of Bob’s many years as a fundraiser, consultant, and philanthropist – as he and co-authors Matthew J. Beem and Karin Cox bring together insights from the many consultants who make up the extraordinary Hartsook team. Go here to purchase your copy for a special price of $10 (plus shipping and handling).
On the Web
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Visit the Hartsook website for:
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– Books/reference articles
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Strategies for Success explores smart ideas, connecting with thousands of fundraising professionals. We welcome your best practices contributions or comments. Send to Strategies for Success editor Karin Cox, [email protected]. If you’d like a free subscription to Strategies for Success or its monthly companion, eHartsook on Philanthropy, contact [email protected].